Guest post checklist: from brief to live link

Before you order

• Know which page of your site you want to support, and why
• Write down your niche and your audience in one sentence
• Decide whether you want a new article, a link in an existing one, or both
• Set a rough budget per link, and a deadline if you have one

When you receive a shortlist

• Open each site yourself and read a couple of articles
• Check authority and traffic, and note which tool each figure came from
• Confirm the price, and whether it includes the content
• Ask how the post will be labelled (sponsored or not) and what link type you will get
• Approve only the sites you are comfortable being associated with

When the draft arrives

• The article is useful on its own, not a thin advert for you
• Your link sits where a reader would want it, with natural wording
• Facts and claims are accurate and can be backed up
• It follows the publisher's style and guidelines

After it goes live

• Open the URL and confirm the article and the link are there
• Check the link goes to the right page of your site
• Note the link type (normal, nofollow or sponsored)
• Keep a record: site, date, URL, link target and price
• Look again after a few weeks to confirm it is still live

Want this handled for you?

That is exactly the process we run. See how it works, then order a guest post.